Small or no store front? Creative solution!

If you’ve got a physical, but limited, store frontage, there’s no excuse not make the most of it.

I spotted this fabulous little example in Byron Bay. It’s a sky dive business and the ONLY store frontage it had was a staircase – the whole business was upstairs.

So not only had some bright spark decided that some eye catching colour was needed. They took it a step further and got zero budget marketing creative. They’ve painted various ascending heights on each of the steps.

Simple – check
Effective – check
Cheap – check
Clever – check

What asset – physical or otherwise – are you currently not making the most of?